On this week’s episode of Marketing O’Clock, Jess Budde and Sarah Burke get comfortable on our new set! Check out the new chairs, new table and new updates from the digital marketing industry this week! We discuss some major news from Google & Adwords, along with an update from YouTube that is pretty interesting. All articles & resources discussed are in the links below, so feel free to check them out!
What I’ve Got Lined up For Marketing O’Clock:
1. Google confirms core search ranking algorithm update: https://searchengineland.com/google-confirms-core-search-ranking-algorithm-update-293961#.Wqa19iKSXag.twitter
2. Google: Focused Search Updates Daily & Core Updates Every Other Month: https://www.seroundtable.com/google-focused-core-search-updates-25391.html
3. AdWords custom columns now available at keyword and ad levels: https://searchengineland.com/adwords-custom-columns-now-available-keyword-ad-levels-293959
4. Notes are coming to AdWords, plus Recommendations & an Account Performance Score: https://searchengineland.com/google-adwords-notes-recommendations-account-performance-score-293998
5. Bringing search intent to video: Google extends custom intent audiences to YouTube, launches TrueView for Action ads: https://marketingland.com/bringing-search-intent-video-google-extends-custom-intent-audiences-youtube-launches-trueview-action-ads-235940
6. Get more useful information with captions on Google Images: https://www.blog.google/products/search/get-more-useful-information-captions-google-images/
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