The March 2023 Google Broad Core Algorithm Update is rolling out as we speak. I’m already seeing sharp swings in rankings and you can expect much more in the coming days. I go over what you can do to help minimize the negative impact this may have on your business.

The Broad Core Algorithm Update is different from other updates because it impacts a wide range of search queries and ranking factors. The update aims to improve the overall quality of search results by identifying and rewarding high-quality content while penalizing low-quality or spammy content.

It is important to note that the Broad Core Algorithm Update is not a penalty but rather a shift in how Google evaluates content. Websites that see a decline in rankings after an update may not necessarily have done anything wrong, but rather they may not be meeting the new criteria for what Google considers to be high-quality content.

To stay ahead of the game, website owners and digital marketers should regularly monitor updates and changes to Google’s algorithm and adjust their strategies accordingly. This is my two cents on the recent Google Broad Core Algorithm Update in March 203 and what you can do to minimize its impact.

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