http://www.seoleaders.co.uk – If you are seeing a massive increase or decrease in search engine rankings on Google it is because of very strong signs that there is a massive Google Algorithm Update underway and that too at the very start of new year 2013. Have your website lost its rankings on Google? Or you see an increase in rankings? If you were doing good seo there is nothing to worry about, wait a bit by the end of next week and see what Google has to offer?