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With the move toward minimally invasive cosmetic dental treatments and the ever-expanding variety of tooth whitening products on the market today, internal, and external bleaching options are now able to afford the clinician with a predictable, safe, and effective means to lighten and bright a patient’s natural dentition. Many of these products, such as low concentration carbamide peroxide, have additional revenue generating potential as an oral hygiene adjunct, which can greatly assist many patients who are not necessarily interested in aesthetic enhancement. In this 1-hour video, Dr. Cone will present the most up-to-date materials, procedures, and protocols, dispel the myths, and reveal many outside-the-box marketing strategies that exist for the contemporary dental practice.

1. Identify the most common etiological causes of tooth discoloration and the treatment options available to patients for treatment with these conditions
2. Review the factors that contribute to the efficacy and predictability of the various tooth whitening protocols in the treatment of discolored natural dentition
3. Investigate many of the widely held dogmas and myths surrounding current tooth whitening techniques and clinical recommendations
4. Establish evidence-based protocols utilizing various materials and methods for in-office and take-home tooth whitening strategies to improve successful aesthetic/hygienic dental outcomes for existing patient base